Zomato's Blinkit to Launch Handyperson Services on its Platform

Zomato- possessed Blinkit has been exploring other plutocrat making avenues for quite some time. And, the company is launching handypeople services on its platform soon, according to two sources apprehensive of the details of the internal conversations. “Blinkit is set to offer handyperson services similar as plumbing, electrician, beautician and air conditioner repairing etc on its platform in coming weeks” said one of the sources on condition of obscurity as addresses are private.

The move will put Blinkit in direct competition with Tiger Global- backed Urban Company. It’s worth noting that Zomato’sco-founder and principal administrative officer Deepinder Goyal was appointed as an independent director on Urban Company’s board in March 2022. still, Goyal abnegated from the board on February 15, as per details sourced through the RoC.

According to sources, Goyal’s abdication from Urban Company’s board of directors is directly linked to Blinkit’s plan to enter Urban Company’s home of home services. “Goyal abnegated as the new perpendicular will contend with UC and there would be a direct conflict of interest, ” said the below quoted person. Blinkit has set up a new platoon of being group’s workers as well as hired pool from other companies to launch this new perpendicular, added sources. “It'll try to insure these services within 10- 15 twinkles analogous to its core grocery play, ” said the alternate source who also wished not to be linked.

Queries transferred to Urban Company, Goyal and Blinkit didn’t evoke any immediate response. We'll modernize the story if they respond. Zomato adding grocery and now home services to its immolations indicates its intention to emulate China’s Meituan, which is an investor in contender Swiggy. Started as food delivery, Meituan evolved into a wider platform over the times for entertainment, dining, grocery and trip — commodity that indeed Swiggy has been aiming to do.